Smiling business owner placing an “Open” sign on a storefront window.
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6 Recession-Resistant Markets for Laser Customization & Personalization Businesses

ByTong Li

In today’s economy, the businesses that thrive quickly adapt to changing consumer needs, mainly through customization and personalization. By turning existing products into personalized gifts, you can tap into deeper levels of human motivation, meeting higher emotional needs and achieving more significant profit margins. This approach surpasses even the emotional marketing models of giants like…

4 Ways Your Funeral Home Can Rock a Laser Engraver (+ a Bonus!)
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4 Ways Your Funeral Home Can Rock a Laser Engraver (+ a Bonus!)

ByTong Li

As the funeral industry changes and evolves, personalization has become one of the trends that shouldn’t be ignored. Families want unique ways to honor their loved ones, resulting in a funeral that is not much of a funeral at all, but more so a life celebration. So maybe you’ve considered adding some technology to your…