Tag Archives: funeral personalization

specialize in remembrace with a laser engraver

6 Ways a Laser Machine can Help you Specialize in Remembrance

specialize in remembrace with a laser engraver

When it comes to planning a funeral or life celebration, not all families are price conscious.  If a product provides a sentimental experience and supports the grieving process,  many families will invest in items to adequately memorialize their loved one.  As more personalization options become available,  offering these products is a must if you want to keep up with the hottest market trends.  The best part? Even families who choose cremation are interested in unique products that provide comfort and value as they memorialize their loved one.

Your goal as a funeral home should be to create memorable celebrations for all families, regardless if they choose cremation or a burial.  Focus on wowing families and attendees with unique products that make people want to come to YOU instead of your competitor. Educate them on the importance of memorialization a and these products will sell themselves.

1. Laser Engraved Memorial Tiles

laser engraved memorial tiles

There are so many possibilities for a simple granite tile. Granite is very easily engraved and produces a beautiful finish. Engrave any photo, text or other artwork to create a lasting, impressive and affordable product. These tiles can be used in a variety of ways: consider gifting a few to each family to thank them for their service, offer them for purchase to family members as well as attendees. A beautiful tile can make quite a statement on a shelf or fireplace mantle; you can bet that everyone will be asking where such a unique tribute came from.

2. Laser Engraved Urns

laser engraved urns

So many families opt for cremation but have no idea what to do with the remains. If families are given the chance to honor their loved one with a bit of personalization, they’ll be more likely to purchase an urn. You could even offer complimentary personalization to boost your urn sales. Have remains left behind? When business is slow, call the families and offer them a free engraving. A simple name and date is an excellent gesture and will more than likely free up some space in your back room. Imagine how much revenue you can earn from implementing these ideas!

Matt Buxton from Buxton & Bass Okeechobee Funeral Home is creating his own line of affordable wooden urns.

Wood laser cut urn
Photos courtesy of Buxton & Bass Okeechobee Funeral Home & Crematory

Read more about Matt Buxton and how he’s using AP Lazer here.

Interested in Learning More?

Call Today: 800-585-8617

3. Laser Engraved/Cut Keepsakes

laser engraved keepsake items

Funeral keepsakes are a fairly popular trend that are showing up at funerals, memorials, and life celebration events. A unique keepsake will reflect the life of the decedent and are usually personalized in some way. Laser etch wine glasses for the wine lover, produce laser cut bookmarks for the book lover or hand out laser engraved wooden coaster or ornaments with the name of the loved one. The possibilities are endless; dozens of materials can be personalized with a laser. (What about offering your engraving services to celebrants who are seeking unique personalized keepsake items?)

Are you ready for AP Lazer to take funeral personalization to the next level? Request an information pack today.

4. Laser Engraved Tribute Memorials

Tribute Memorials

Just as Tribute Videos support the grieving process, Tribute Memorials offer the same comfort. Families can choose their favorite photos to create a memorial that will tell a life story and be admired for generations to come. Consider branding your Tribute Memorials so that people visiting the cemetery know exactly who offers these amazing forever memorial. AP Lazer was born in the monument industry, so if there’s something we are passionate about, this is it. Our open architecture makes it possible to engrave items of any size and any weight, including a 2,000-pound granite memorial. Read more about this rising trend here.

5. Laser Engraved Caskets

engraved casket designsAdding a completely personalized laser engraving to a casket allows families to truly reflect the life of their loved one. When you offer a laser engraved casket, the personalization options are endless. Nearly any piece of artwork, text, bible verses, song lyrics, etc. can be permanently marked on a casket. Laser engravings will set you apart from your competitors, add a high level of customer satisfaction to your services and can add more profit to your casket sales. AP Lazer customers share that they can add 10% to each of their casket sales when offering a personalized laser engraving. And guess what? Selling a $400 engraving just twice a month will pay the monthly lease of the AP Lazer recommended for funeral homes. Learn more about casket engraving here.

6. Laser Engraved Cremation Memorials

laser engraved cremation memorial

Before you let your cremation customers settle for an urn, educate them on the best way to memorialize their loved one: with a cremation memorial.  Many people don’t even know this option exists! There are dozens of attractive memorials specifically designed for cremation. Columbariums, benches and even traditional memorials are all rising in popularity.  The best cremation memorials allow for some type of personalization –  our favorite being high-resolution laser engravings, of course!  By providing a variety of practical and desired solutions for cremation and personalization, you can turn your cremation sales into a gold mine!

With cremation on the rise, it’s more important than ever to create new revenue streams that can carry your business through the years to come. Laser technology can provide dozens of ways to excite and wow families, create meaningful tributes and add both profit and value to your services.

Let us show you how you can increase revenue with laser technology. Click here to request more information, or give us a call at 800-585-8617.

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2016 Fall Conventions

events header

It’s Convention Season!

Fall is practically here, which means convention season is in full swing; we’ve got a busy end of 2016 planned! From Las Vegas to Kentucky, were excited to be displaying and helping businesses grow and diversify with our versatile, open architecture laser engraving machine design.

glassbuild america logo

Who: Attendees include participants from all facets of the glass, window, and door industries.

What: GlassBuild America is the gathering place for the entire glass, window and door industries in North America.

Where: Las Vegas Convention Center, Las Vegas Nevada

When: October 19-21, 2016

Why: AP Lazer is a perfect fit for the glass industry for many reasons. Add high detail, intricate and down right stunning laser engraved artwork to glass surfaces. With the ability to engrave dozens of other materials, AP Lazer gives its users the ability to diversify into brand new, profitable markets. It’s open architecture means that you can engrave large glass objects like windows and doors (and other materials) of nearly any size and weight.

See you at GlassBuild 2016, booth #N429.

HNA_Logo

Who: Attendees include Hardscape Contractors, Dealers, Landscape Contractors, Landscape Planners and Design Professionals and Facility Managers.

What: Hardscape North America is THE Show for Contractors and Dealers! It is the only national trade show devoted entirely to the hardscape industry.

Where: Kentucky Exposition Center, Louisville, Kentucky

When: October 19-21, 2016

Why: With an open architecture, and portable design, AP Lazer is a perfect fit for the hardscape industry. Machine owners have a competitive edge over others in their industry by offering laser engraved materials. such as clay pavers. Diversify into new profitable markets with AP Lazer’s versatile design that can engrave and cut dozens of materials with little to no size or weight restrictions.

See you at Hardscape America, Booth #22004.

NFDA Logo

 

 

Who: Attendees include Funeral Directors, embalmers, cemeteries and others in the funeral industry.

What: NFDA is the world’s leading and largest funeral service association, serving 19,700 individual members who represent more than 10,000 funeral homes in the United States and 39 countries around the world.

Where: Pennsylvania Convention Center, Philadelphia, Pennsylvania

When: October 23-26, 2016

Why: AP Lazer gives funeral homes across the US unlimited personalize capabilities. With personalization on the rise, you need a tool that can offer this demand. With a wide variety of engravable materials, AP Lazer can add value to many of your products. Engrave photos, text and other artwork on granite. Personalize urns of many materials as well as metal, wood, acrylic, wool and even cloth caskets.

See you at NFDA 2016!

Keep your eyes open for another blog post containing the rest of the conventions we’ll be attending before the end of the year. If you just cant wait, check our events page for up to date information.

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